{"title":"Baby - 0-12 Months","description":"","products":[{"product_id":"peter-rabbit-finger-puppet-book","title":"Peter Rabbit Finger Puppet Book","description":"\u003cp data-start=\"189\" data-end=\"551\"\u003eIntroduce early numeracy skills through play and storytelling with this charming \u003cem data-start=\"317\" data-end=\"359\"\u003ePeter Rabbit Finger Puppet Counting Book\u003c\/em\u003e. Inspired by Beatrix Potter’s beloved character, this interactive board book features a soft, securely attached Peter Rabbit finger puppet, making storytime a dynamic and engaging experience.\u003c\/p\u003e\n\u003cp data-start=\"553\" data-end=\"819\"\u003eDesigned with young learners in mind, the puppet peeks through each page as children count along with familiar scenes and characters. This clever integration of movement, visual cues, and gentle storytelling supports early learning in an enjoyable and memorable way.\u003c\/p\u003e","brand":"Bookspeed","offers":[{"title":"Default Title","offer_id":39482187015,"sku":"B011999","price":8.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0371\/5389\/products\/finger_puppet.jpg?v=1557933379"},{"product_id":"peter-rabbit-juggle-attachable","title":"Peter Rabbit Jiggle Attachable","description":"\u003cp data-start=\"75\" data-end=\"713\"\u003eBring a fresh, playful twist to the beloved Beatrix Potter character with the \u003cem data-start=\"189\" data-end=\"220\"\u003eWatch Me Jiggle! Peter Rabbit\u003c\/em\u003e soft toy. Designed for babies from birth, this charming plush features a pull-down retractable mechanism that makes Peter Rabbit jiggle with delightful motion, captivating little ones and encouraging sensory exploration. The toy includes a secure clip for easy attachment to strollers, car seats, or diaper bags, making it perfect for entertainment on the go. Crafted from premium plush, it is soft and gentle on delicate baby skin, combining classic charm with contemporary interactive play.\u003c\/p\u003e\n\u003cp data-start=\"715\" data-end=\"741\"\u003e\u003cstrong data-start=\"715\" data-end=\"739\"\u003eEducational Benefits\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"742\" data-end=\"1185\"\u003e\n\u003cli data-start=\"742\" data-end=\"865\"\u003e\n\u003cp data-start=\"744\" data-end=\"865\"\u003e\u003cstrong data-start=\"744\" data-end=\"768\"\u003eSensory Stimulation:\u003c\/strong\u003e The jiggling motion engages babies’ visual and tactile senses, supporting sensory development.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"866\" data-end=\"946\"\u003e\n\u003cp data-start=\"868\" data-end=\"946\"\u003e\u003cstrong data-start=\"868\" data-end=\"885\"\u003eMotor Skills:\u003c\/strong\u003e Pulling the toy encourages hand strength and coordination.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"947\" data-end=\"1056\"\u003e\n\u003cp data-start=\"949\" data-end=\"1056\"\u003e\u003cstrong data-start=\"949\" data-end=\"971\"\u003eEmotional Comfort:\u003c\/strong\u003e The soft plush fabric provides a comforting texture for babies to hold and cuddle.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1057\" data-end=\"1185\"\u003e\n\u003cp data-start=\"1059\" data-end=\"1185\"\u003e\u003cstrong data-start=\"1059\" data-end=\"1084\"\u003eOn-the-Go Engagement:\u003c\/strong\u003e The clip-on feature promotes independent play and keeps babies entertained during travel or outings.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"1187\" data-end=\"1324\"\u003e\u003cstrong data-start=\"1187\" data-end=\"1206\"\u003eProduct Details\u003c\/strong\u003e\u003cbr data-start=\"1206\" data-end=\"1209\"\u003e\u003cstrong\u003eSuitable Age: \u003c\/strong\u003eFrom birth\u003cbr data-start=\"1233\" data-end=\"1236\"\u003e\u003cstrong\u003eDimensions:\u003c\/strong\u003e 21 cm\u003cbr data-start=\"1253\" data-end=\"1256\"\u003e\u003cstrong\u003eMaterials:\u003c\/strong\u003e Premium plush fabric\u003cbr data-start=\"1287\" data-end=\"1290\"\u003e\u003cstrong\u003eCare:\u003c\/strong\u003e Easy to clean and maintain\u003c\/p\u003e","brand":"Peter Rabbit","offers":[{"title":"Default Title","offer_id":39482336711,"sku":"PO1451","price":13.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0371\/5389\/products\/Peter-Rabbit-Jiggle-Attachable-Toy-12871.jpg?v=1579727113"},{"product_id":"peter-rabbit-flopsy-bunny-jiggle-attachable","title":"Flopsy Bunny Jiggle Attachable","description":"\u003cp\u003eKeep little ones entertained and engaged with the adorable Pull-Down Beatrix Potter Baby Soft Toy. Featuring a delightful jiggling retractable feature, this soft toy is designed to bring endless fun to your baby’s playtime. With an easy-attach clip, it’s perfect for strollers, car seats, cribs, or diaper bags, offering babies a cheerful and interactive experience wherever they go.\u003c\/p\u003e\n\u003cp\u003eInspired by the timeless characters from the original Beatrix Potter books, this toy gives a contemporary twist to the beloved classics. Crafted from premium plush fabric, it’s super soft, making it gentle against delicate baby skin, while the engaging pull-down feature promotes core skill development as your little one grows.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"Peter Rabbit","offers":[{"title":"Default Title","offer_id":39482388231,"sku":"PO1452","price":13.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0371\/5389\/products\/s-l1600.jpg?v=1557943701"},{"product_id":"triangle-clutching-toys","title":"Triangle Clutching Pastel Toy","description":"\u003cp\u003eA thoughtfully designed wooden clutching toy for babies, ideal for supporting early sensory play and grasping development. Features a triangular frame with a detachable two-tone ball, which can also be used as a gentle rattle. \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003eEncourages babies to reach, hold and shake, introducing movement, sound and interaction in a natural way. Crafted from sustainably sourced rubberwood with non-toxic finishes, reflecting a timeless, heirloom-quality approach to play. \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003eThe open structure makes it easy for small hands to grip from different angles, supporting independent exploration.\u003c\/p\u003e","brand":"Plan Toys","offers":[{"title":"Default Title","offer_id":53742232903,"sku":"","price":15.96,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0371\/5389\/products\/41VzGmYtlML.jpg?v=1579725953"},{"product_id":"tiny-caterpillar-ring-rattle","title":"Tiny Caterpillar Ring Rattle","description":"\u003cp data-end=\"391\" data-start=\"50\"\u003eFrom the beloved \u003cem data-end=\"101\" data-start=\"67\"\u003eTiny and Very Hungry Caterpillar\u003c\/em\u003e collection comes this \u003cstrong data-end=\"159\" data-start=\"124\"\u003ebeautifully crafted Ring Rattle\u003c\/strong\u003e, perfect for newborns and babies up to 18 months. Inspired by Eric Carle’s timeless character, this rattle blends the natural feel of wood with soft plush textures to create a \u003cstrong data-end=\"358\" data-start=\"336\"\u003egentle sensory toy\u003c\/strong\u003e that supports early development.\u003c\/p\u003e\n\u003cp data-end=\"706\" data-start=\"393\"\u003eFeaturing a \u003cstrong data-end=\"427\" data-start=\"405\"\u003esmooth wooden ring\u003c\/strong\u003e engraved with \u003cem data-end=\"466\" data-start=\"442\"\u003e“tiny and very hungry”\u003c\/em\u003e, this charming rattle also includes a \u003cstrong data-end=\"526\" data-start=\"505\"\u003eplush caterpillar\u003c\/strong\u003e and a \u003cstrong data-end=\"548\" data-start=\"533\"\u003echime sound\u003c\/strong\u003e to delight and engage little ones. Its mix of \u003cstrong data-end=\"634\" data-start=\"595\"\u003etextures, colours, and gentle noise\u003c\/strong\u003e offers just the right amount of stimulation for curious hands and ears.\u003c\/p\u003e\n\u003ch3 data-end=\"743\" data-start=\"713\"\u003e\u003cstrong data-end=\"743\" data-start=\"717\"\u003eDevelopmental Benefits\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli data-end=\"878\" data-start=\"745\"\u003e\n\u003cstrong data-end=\"768\" data-start=\"745\"\u003eSensory Exploration\u003c\/strong\u003e – A variety of materials, colours and a soft rattle sound engage a baby’s sense of touch, sight, and hearing.\u003c\/li\u003e\n\u003cli data-end=\"988\" data-start=\"880\"\u003e\n\u003cstrong data-end=\"901\" data-start=\"880\"\u003eFine Motor Skills\u003c\/strong\u003e – Grasping the ring helps strengthen little fingers and improve hand‑eye coordination.\u003c\/li\u003e\n\u003cli data-end=\"1081\" data-start=\"990\"\u003e\n\u003cstrong data-end=\"1009\" data-start=\"990\"\u003eTactile Comfort\u003c\/strong\u003e – Soft plush sections provide comforting textures for cuddles and play.\u003c\/li\u003e\n\u003cli data-end=\"1189\" data-start=\"1083\"\u003e\n\u003cstrong data-end=\"1110\" data-start=\"1083\"\u003eOn-the-Go Entertainment\u003c\/strong\u003e – Compact and lightweight, this rattle is ideal for use at home or on outings.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-end=\"1219\" data-start=\"1196\"\u003e\u003cstrong data-end=\"1219\" data-start=\"1200\"\u003eProduct Details\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul data-end=\"1540\" data-start=\"1221\"\u003e\n\u003cli data-end=\"1272\" data-start=\"1221\"\u003e\n\u003cp data-end=\"1272\" data-start=\"1223\"\u003e\u003cstrong data-end=\"1237\" data-start=\"1223\"\u003eAge Range:\u003c\/strong\u003e Suitable from birth to 18 months\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"1327\" data-start=\"1273\"\u003e\n\u003cp data-end=\"1327\" data-start=\"1275\"\u003e\u003cstrong data-end=\"1290\" data-start=\"1275\"\u003eDimensions:\u003c\/strong\u003e 4.7 cm (L) × 12 cm (W) × 12 cm (H)\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"1392\" data-start=\"1328\"\u003e\n\u003cp data-end=\"1392\" data-start=\"1330\"\u003e\u003cstrong data-end=\"1344\" data-start=\"1330\"\u003eMaterials:\u003c\/strong\u003e Natural wood ring with soft plush caterpillar\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"1461\" data-start=\"1393\"\u003e\n\u003cp data-end=\"1461\" data-start=\"1395\"\u003e\u003cstrong data-end=\"1408\" data-start=\"1395\"\u003eFeatures:\u003c\/strong\u003e Chime rattle, embroidered detail, engraved message\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"1540\" data-start=\"1462\"\u003e\n\u003cp data-end=\"1540\" data-start=\"1464\"\u003e\u003cstrong data-end=\"1482\" data-start=\"1464\"\u003eDesign Origin:\u003c\/strong\u003e Inspired by \u003cem data-end=\"1524\" data-start=\"1495\"\u003eThe Very Hungry Caterpillar\u003c\/em\u003e by Eric Carle\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"The Very Hungry Caterpillar","offers":[{"title":"Default Title","offer_id":22622499766332,"sku":"HC1589","price":11.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0371\/5389\/products\/HC1589_png.jpg?v=1579725918"},{"product_id":"classic-cuddly-paddington-bear","title":"Classic Cuddly Paddington Bear","description":"\u003cp\u003e\u003cspan\u003eThe\u003c\/span\u003e Cuddly Classic Paddington Bear\u003cstrong\u003e \u003c\/strong\u003e\u003cspan\u003eis the perfect combination of a soft toy and collectable character in one - and he'd love you to take him home! This 21cm sitting Paddington Bear is equally as happy in the playroom as he is sitting on the shelf of a Paddington enthusiast. Classic Cuddly Paddington sports the distinctive and famous Paddington Bear accessories including a super soft lined duffle coat with real toggles, a suedette 'Please look after this bear. Thank you' tag around his neck and a battered red felt hat. The exceptional attention to detail also includes a gift tag featuring the unmistakable illustrations of Peggy Fortnum.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003ePerfect gift\u003c\/p\u003e\n\u003cp\u003eClassic soft toy\u003c\/p\u003e\n\u003cp\u003eFeatures famous Paddington Bear accessories including duffle coat, hat and 'Please look after this bear. Thank you' tag\u003c\/p\u003e\n\u003cp\u003eSuitable Age - From Birth\u003c\/p\u003e\n\u003cp\u003eSize - \u003cspan data-mce-fragment=\"1\"\u003e14 x 21 x 23.5cm\u003c\/span\u003e\u003c\/p\u003e","brand":"Paddington Bear","offers":[{"title":"Default Title","offer_id":32541127934012,"sku":"PA1488","price":24.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0371\/5389\/products\/tumbnail_f0aadf36-dac2-446f-a000-c8b16530b6f2.jpg?v=1602596126"},{"product_id":"cotton-velvet-bear","title":"Cotton Velvet Bear","description":"\u003cp data-start=\"22\" data-end=\"159\"\u003eA charming soft teddy bear plush toy designed to bring comfort, warmth and imaginative play to little ones. Made from soft cotton velvet, the bear offers a wonderfully smooth and tactile texture that is gentle for babies and toddlers to cuddle. \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003eFeaturing big velvet ears, a cheerful embroidered face and a huggable body, the bear quickly becomes a comforting companion during playtime or quiet moments.  \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003eDressed in a cosy fluffy scarf, this sweet character adds a playful seasonal detail while encouraging nurturing pretend play. \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"Albetta","offers":[{"title":"Default Title","offer_id":32597047869500,"sku":"","price":17.6,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0371\/5389\/products\/thumb_Web_CTA1482234_1002x1002_fd9221e6-98a0-4d7c-a708-c12bcdfb937c.jpg?v=1605193590"},{"product_id":"peter-rabbit-and-flopsy-bunny-bean-rattle","title":"Peter Rabbit Bean Rattle","description":"\u003cp data-start=\"65\" data-end=\"601\"\u003eThe baby-soft Peter Rabbit Bean Rattle from Rainbow Designs’ \u003cem data-start=\"157\" data-end=\"188\"\u003ePeter Rabbit Once Upon a Time\u003c\/em\u003e nursery collection is the perfect first cuddly companion for newborns and infants. Inspired by the beloved characters from Beatrix Potter’s classic stories, this 21 cm soft toy features a gentle rattle inside that encourages little ones to explore and develop their senses through play. Designed with babies in mind, the bean rattle is hand washable and suitable from birth, making it an ideal gift for newborns.\u003c\/p\u003e\n\u003cp data-start=\"603\" data-end=\"629\"\u003e\u003cstrong data-start=\"603\" data-end=\"627\"\u003eEducational Benefits\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"630\" data-end=\"1092\"\u003e\n\u003cli data-start=\"630\" data-end=\"735\"\u003e\n\u003cp data-start=\"632\" data-end=\"735\"\u003e\u003cstrong data-start=\"632\" data-end=\"656\"\u003eSensory Development:\u003c\/strong\u003e The soft rattle sound encourages auditory awareness and sensory exploration.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"736\" data-end=\"864\"\u003e\n\u003cp data-start=\"738\" data-end=\"864\"\u003e\u003cstrong data-start=\"738\" data-end=\"760\"\u003eFine Motor Skills:\u003c\/strong\u003e Lightweight and easy to grasp, it supports the development of hand-eye coordination and grasp reflex.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"865\" data-end=\"963\"\u003e\n\u003cp data-start=\"867\" data-end=\"963\"\u003e\u003cstrong data-start=\"867\" data-end=\"889\"\u003eEmotional Comfort:\u003c\/strong\u003e The soft texture provides soothing comfort, helping babies feel secure.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"964\" data-end=\"1092\"\u003e\n\u003cp data-start=\"966\" data-end=\"1092\"\u003e\u003cstrong data-start=\"966\" data-end=\"993\"\u003eEarly Imaginative Play:\u003c\/strong\u003e Familiarity with Peter Rabbit encourages early storytelling and imaginative play as children grow.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"1094\" data-end=\"1254\"\u003e \u003c\/p\u003e","brand":"Peter Rabbit","offers":[{"title":"Peter Rabbit","offer_id":39268414980156,"sku":"PO1226","price":9.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0371\/5389\/products\/PO1226_blue_png.jpg?v=1617186655"},{"product_id":"flopsy-rabbit-bean-rattle","title":"Flopsy Rabbit Bean Rattle","description":"\u003cp data-start=\"96\" data-end=\"557\"\u003eIntroduce your little one to their first cuddly companion with the Flopsy Rabbit Bean Rattle from the Peter Rabbit Once Upon a Time nursery collection by Rainbow Designs. \u003cbr\u003eThis 21cm baby-soft plush toy is inspired by the beloved Beatrix Potter stories and contains a gentle rattle to encourage sensory exploration.\u003c\/p\u003e\n\u003cp data-start=\"96\" data-end=\"557\"\u003eMade with newborns in mind, Flopsy Rabbit is hand washable, making it easy to keep clean and safe for little hands.\u003c\/p\u003e\n\u003cp data-start=\"559\" data-end=\"585\"\u003e \u003c\/p\u003e","brand":"Peter Rabbit","offers":[{"title":"Flopsy Bunny","offer_id":39292988489788,"sku":"","price":9.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0371\/5389\/products\/PO1226_pink_png.jpg?v=1617186817"},{"product_id":"crochet-rainbow-ring-rattle","title":"Crochet Rainbow Ring Rattle","description":"\u003cp data-start=\"22\" data-end=\"193\"\u003eA charming crochet baby rattle toy designed to delight little ones with gentle sound, colourful textures and timeless craftsmanship. Lovingly hand-crocheted in soft cotton with delicate sparkling copper thread and sweet star details, creating a magical rainbow design that captures babies’ attention. \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003eThe rattle is attached to a beautifully smooth FSC-certified mango wood ring, perfectly sized for tiny hands to grasp, shake and explore. Lightweight and easy to hold, this rainbow baby ring rattle supports babies as they practise gripping, shaking and exploring their first toys.\u003c\/p\u003e\n\u003cp data-start=\"886\" data-end=\"1070\"\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"Albetta","offers":[{"title":"Default Title","offer_id":39556716757052,"sku":"","price":14.25,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0371\/5389\/products\/CRR1166000-01.jpg?v=1635420597"},{"product_id":"my-first-peter-rabbit","title":"My First Peter Rabbit","description":"\u003cp data-start=\"169\" data-end=\"574\"\u003eIntroduce your little one to the beloved world of Beatrix Potter with the adorable My First Peter Rabbit plush toy. Part of the Once Upon a Time Nursery Collection by Rainbow Designs, this soft and cuddly Peter Rabbit is the perfect first companion for babies. Whether it’s for playtime, storytime, or naptime, Peter Rabbit makes the ideal \"best friend\" to snuggle and cherish.\u003c\/p\u003e\n\u003cp data-start=\"576\" data-end=\"966\"\u003eMade from super-soft fabrics, this toy is gentle on your baby’s delicate skin, making it suitable from birth. It features the classic design with Peter's iconic blue jacket, complete with a cute embroidered radish motif and a charming Peter Rabbit illustration on his foot. Hand washable and easy to care for, this toy is both practical and delightful—making it a perfect gift for newborns.\u003c\/p\u003e\n\u003cp data-start=\"968\" data-end=\"995\"\u003e\u003cstrong data-start=\"968\" data-end=\"993\"\u003eEducational Benefits:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"996\" data-end=\"1318\"\u003e\n\u003cli data-start=\"996\" data-end=\"1079\"\u003e\n\u003cp data-start=\"998\" data-end=\"1079\"\u003eEncourages emotional comfort and early attachment through soft, cuddly textures\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1080\" data-end=\"1144\"\u003e\n\u003cp data-start=\"1082\" data-end=\"1144\"\u003eSupports sensory development with gentle tactile exploration\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1145\" data-end=\"1226\"\u003e\n\u003cp data-start=\"1147\" data-end=\"1226\"\u003eInspires early imaginative play and storytelling based on a beloved character\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1227\" data-end=\"1318\"\u003e\n\u003cp data-start=\"1229\" data-end=\"1318\"\u003ePromotes social and emotional skills by nurturing a sense of security and companionship\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"1320\" data-end=\"1499\"\u003e\u003cstrong data-start=\"1320\" data-end=\"1339\"\u003eProduct Details:\u003c\/strong\u003e\u003cbr data-start=\"1339\" data-end=\"1342\"\u003e\u003cstrong\u003eSuitable Age: \u003c\/strong\u003eFrom birth\u003cbr data-start=\"1366\" data-end=\"1369\"\u003e\u003cstrong\u003eDimensions: \u003c\/strong\u003e9.5 cm (L) x 20 cm (W) x 31 cm (H)\u003cbr data-start=\"1415\" data-end=\"1418\"\u003e\u003cstrong\u003eMaterials:\u003c\/strong\u003e Crafted from ultra-soft, baby-friendly fabrics\u003cbr data-start=\"1475\" data-end=\"1478\"\u003e\u003cstrong\u003eCare:\u003c\/strong\u003e Hand washable\u003c\/p\u003e","brand":"Peter Rabbit","offers":[{"title":"Default Title","offer_id":39844626858044,"sku":"PO1227","price":15.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0371\/5389\/products\/PO1227-1_png.jpg?v=1645032793"},{"product_id":"wild-lion-set-baby-doll","title":"Wild Lion Set Baby Doll","description":"\u003cp data-start=\"22\" data-end=\"164\"\u003eA beautifully soft baby doll toy for imaginative play, designed to become a child’s first cuddly companion. The doll features a soft floppy head, embroidered belly button, hand-painted rosy cheeks and a sweet button nose, creating a gentle and comforting character for nurturing play. \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003eDressed in a removable mustard-yellow muslin lion dressing gown and matching muslin nappy, inviting children to practise dressing and caring for their doll. \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003eThe lightweight, cuddly design makes it easy for little hands to hold, cuddle and carry, encouraging nurturing and pretend play.\u003c\/p\u003e","brand":"Albetta","offers":[{"title":"Default Title","offer_id":39848410120252,"sku":"","price":19.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0371\/5389\/products\/WEB_SET2652107.jpg?v=1645129779"},{"product_id":"celestial-moon-stroller-toy-1","title":"Celestial Flapping Owl Jitter","description":"\u003cp\u003eTake playtime to the skies with the \u003cstrong\u003eCelestial Flapping Owl Jitter\u003c\/strong\u003e! This adorable owl-themed sensory toy captivates little ones with its vibrant colors, celestial patterns, and flapping wings. Designed for little hands, this compact and versatile toy is perfect for on-the-go fun, attaching easily to strollers, car seats, or play gyms.\u003c\/p\u003e\n\u003cp\u003eWhen pulled, the owl flaps its wings in a delightful motion, providing engaging sensory feedback. The soft textures, gentle vibrations, and playful flapping action stimulate babies' tactile, auditory, and visual senses, making this an ideal developmental toy for infants.\u003c\/p\u003e\n\u003ch4\u003e\u003cstrong\u003eKey Features\u003c\/strong\u003e\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eInteractive Action\u003c\/strong\u003e: Pull the owl to activate flapping wings and gentle jittering motion.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eBright Design\u003c\/strong\u003e: Features celestial-themed patterns and vibrant colors to captivate young eyes.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eEasy Attachment\u003c\/strong\u003e: Includes a clip for secure fastening to strollers, car seats, or play gyms.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eBaby-Safe Materials\u003c\/strong\u003e: Made with soft, non-toxic fabrics for safe exploration.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4\u003e\u003cstrong\u003eSpecifications\u003c\/strong\u003e\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eDimensions\u003c\/strong\u003e: Compact and lightweight for portability.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMaterials\u003c\/strong\u003e: Plush fabric with durable stitching.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAge Suitability\u003c\/strong\u003e: From birth (0+ months).\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4\u003e\u003cstrong\u003eEducational Benefits\u003c\/strong\u003e\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eSensory Development\u003c\/strong\u003e: Enhances tactile, visual, and auditory skills through textures, colors, and sounds.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFine Motor Skills\u003c\/strong\u003e: Encourages grasping and pulling motions, building hand-eye coordination.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCause-and-Effect Learning\u003c\/strong\u003e: Helps babies understand action and reaction as they pull and watch the owl flap.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eThe \u003cstrong\u003eCelestial Flapping Owl Jitter\u003c\/strong\u003e is a whimsical and interactive toy that supports early development while keeping little ones entertained at home or on the go. It's the perfect gift for curious little explorers!\u003c\/p\u003e","brand":"Skip Hop","offers":[{"title":"Default Title","offer_id":40105894903868,"sku":"","price":15.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0371\/5389\/products\/celestialowl.jpg?v=1652971552"},{"product_id":"classic-paddington-bear-with-boots","title":"Classic Paddington Bear with Boots and Suitcase","description":"\u003cp\u003e\u003cspan\u003eThe \u003cem\u003eClassic Paddington Bear with Boots and Suitcase\u003c\/em\u003e is a timeless companion ready for adventures, cuddles and story‑time charm. Standing at 25cm, this beautifully crafted plush captures everything we love about Paddington — from his iconic red bush hat to his shiny red wellington boots.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eDressed in his soft, lined duffle coat with real toggles and embroidered \u003cem\u003eP.B.\u003c\/em\u003e initials, Paddington is full of thoughtful details that delight both young fans and lifelong collectors. His suedette tag reading \u003cem\u003e“Please look after this bear. Thank you.”\u003c\/em\u003e adds the perfect nostalgic touch.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eSoft, huggable and wonderfully expressive, this classic Paddington makes a heartwarming gift and a treasured keepsake for children aged 10 months and up.\u003c\/span\u003e\u003c\/p\u003e","brand":"Paddington Bear","offers":[{"title":"Default Title","offer_id":40160461848636,"sku":"PA1490","price":39.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0371\/5389\/products\/PA1490_boots-_-suitcase__png.jpg?v=1667405715"},{"product_id":"jane-foster-black-white","title":"Jane Foster - Black \u0026 White","description":"\u003cp\u003eCreated by renowned textile designer Jane Foster, this visually striking book blends retro charm with modern design to captivate the youngest learners. The bold patterns and simple shapes are carefully chosen to support\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003eearly visual development\u003c\/strong\u003e, making it an ideal first book for babies as they begin to explore the world around them.\u003c\/p\u003e\n\u003cp\u003eHigh-contrast visuals are proven to stimulate\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003einfant brain development\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eand\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003evisual tracking\u003c\/strong\u003e, especially in the first six months when babies are naturally drawn to black and white. The sturdy board format is perfect for little hands, encouraging\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003eindependent exploration\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eand\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003esensory engagement\u003c\/strong\u003e.\u003c\/p\u003e\n\u003cp\u003eParents love this book for its stylish aesthetic, developmental value, and gift-ready appeal—whether for a newborn, baby shower, or first birthday.\u003cstrong\u003e\u003c\/strong\u003e\u003c\/p\u003e","brand":"Bookspeed","offers":[{"title":"Default Title","offer_id":40192602800188,"sku":"B022218","price":6.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0371\/5389\/products\/jane-foster-black-white-5917-p.jpg?v=1655740402"},{"product_id":"savannah-black-white-book","title":"Savannah Black \u0026 White Book","description":"\u003cp data-start=\"239\" data-end=\"602\"\u003eSupport your baby’s sensory development with the \u003cstrong data-start=\"288\" data-end=\"333\"\u003eTaf Toys Savannah Black \u0026amp; White Soft Book\u003c\/strong\u003e, a beautifully designed double-sided crinkle book paired with \u003cstrong data-start=\"396\" data-end=\"421\"\u003eLibby the Crinkle Cub\u003c\/strong\u003e. Ideal for newborns and designed in high-contrast black and white tones, this set stimulates visual tracking, motor development, and emotional intelligence from the very beginning.\u003c\/p\u003e\n\u003cp data-start=\"604\" data-end=\"863\"\u003eCrafted with soft fabrics and gentle textures, this versatile book features engaging illustrations from the \u003cstrong data-start=\"712\" data-end=\"735\"\u003eSavannah collection\u003c\/strong\u003e, a \u003cstrong data-start=\"739\" data-end=\"759\"\u003ebaby-safe mirror\u003c\/strong\u003e, and \u003cstrong data-start=\"765\" data-end=\"799\"\u003emulti-sensory crinkle textures\u003c\/strong\u003e—making it a must-have for tummy time, pram rides, or crib play\u003c\/p\u003e","brand":"Taf Toys","offers":[{"title":"Default Title","offer_id":40272888692796,"sku":"TAF12875","price":14.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0371\/5389\/products\/Savannah-black-white-book_1.jpg?v=1753268334"},{"product_id":"north-pole-ball-drop-stacker","title":"North Pole Ball Drop Stacker","description":"\u003cp\u003eThe North Pole Ball Drop Stacker is a captivating early learning toy designed to support babies from 6 months as they begin to explore object permanence—the understanding that things still exist even when out of sight. 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