{"title":"Creative Toys","description":"\u003cp\u003eWhere ideas come to life! Our \u003cem data-start=\"109\" data-end=\"124\"\u003eCreative Toys\u003c\/em\u003e collection is packed with hands-on activities that encourage children to draw, build, design, and dream. Carefully chosen for quality and open-ended play, these toys turn imagination into something they can actually \u003cem data-start=\"485\" data-end=\"491\"\u003emake\u003c\/em\u003e and share.\u003c\/p\u003e","products":[{"product_id":"puppet-company-rabbit-in-a-lettuce-hide-away-puppet","title":"Rabbit in a Lettuce Hide away Puppet","description":"\u003cp\u003eA beautifully crafted rabbit hand puppet toy with finger puppets, designed to inspire storytelling and imaginative play. Nestled inside a soft lettuce “hideaway”, the charming rabbit is joined by three delightful mini beast finger puppets (butterfly, caterpillar, and ladybird). The layered lettuce leaves open and close with gentle fastenings, encouraging children to explore hide-and-seek play and discovery. Made from soft, high-quality fabrics in vibrant colours, offering a comforting and tactile play experience. A timeless, heirloom-quality puppet set, perfect for creating magical storytelling moments at home or in early years settings.\u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cul class=\"tabs-content\"\u003e\u003c\/ul\u003e","brand":"The Puppet Company","offers":[{"title":"Default Title","offer_id":32581492871,"sku":"PC003022","price":34.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0371\/5389\/products\/Hide-Away-Rabbit-In-A-Lettuce-800x800.jpg?v=1557931450"},{"product_id":"my-first-animal-train","title":"My First Animal Train","description":"\u003cp\u003e\u003cspan\u003eThe \u003cstrong\u003e\u003cspan role=\"button\" data-url=\"ca:\/\/s?q=Tell_me_more_about_My_First_Animal_Train\" tabindex=\"0\"\u003eMy First Animal Train\u003c\/span\u003e\u003c\/strong\u003e set is a brilliant introduction to magnetic play, designed to help little ones build, connect and explore safely. With \u003cstrong\u003e25 colourful pieces\u003c\/strong\u003e, children can create their own animal‑themed train while developing essential early‑learning skills.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe set includes \u003cstrong\u003e3 animals, 3 wagons, 1 driver, 1 locomotive, 3 medium bars, 4 long bars, 3 magnetic balls\u003c\/strong\u003e and a starter guide, all of which can be mixed and matched for endless combinations.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eEach bar is \u003cstrong\u003ecleverly colour‑coded\u003c\/strong\u003e:\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eCold colours\u003c\/strong\u003e = north pole outward\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eWarm colours\u003c\/strong\u003e = south pole outward\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan\u003eThis means cold and warm bars attract, while like colours repel: a playful, hands‑on way to learn \u003cstrong\u003e\u003cspan role=\"button\" data-url=\"ca:\/\/s?q=Explain_basic_magnetism_for_children\" tabindex=\"0\"\u003emagnetism\u003c\/span\u003e\u003c\/strong\u003e. The long bars also contain \u003cstrong\u003estronger magnets\u003c\/strong\u003e, allowing for sturdier builds and more ambitious creations.\u003c\/span\u003e\u003c\/p\u003e","brand":"Smart Toys and Games","offers":[{"title":"Default Title","offer_id":21130132783164,"sku":"SMX 410","price":30.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0371\/5389\/products\/train_3.JPG?v=1579727019"},{"product_id":"my-first-phone","title":"My First Phone","description":"\u003cp\u003eA charming wooden toy phone for toddlers, thoughtfully designed to introduce screen-free imaginative play in a meaningful and engaging way. Features a colourful dial pad and built-in magnifying glass, inviting little ones to explore, observe and interact through play. Encourages children to imitate everyday moments, supporting early role play and communication skills in a natural, familiar context. Crafted from sustainable wood with smooth, child-safe finishes, reflecting a conscious, heirloom-quality approach to play. Perfectly sized for small hands, allowing children to carry, hold and explore independently.\u003c\/p\u003e","brand":"Plan Toys","offers":[{"title":"Default Title","offer_id":21269497741372,"sku":"","price":9.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0371\/5389\/products\/5674-plan-toys-pretend-role-play-first-wooden-phone.jpg?v=1579727025"},{"product_id":"tool-box","title":"Tool Box","description":"\u003cp\u003e\u003cspan\u003eThe \u003cem\u003eWooden Tool Box\u003c\/em\u003e is a timeless classic that invites young builders to explore, create, and imagine. Designed for hands‑on play, this beautifully crafted set gives children the chance to experiment with tools just like the grown‑ups they admire. With realistic wooden pieces and a sturdy toolbox to store them in, little ones can enjoy hours of pretend building, fixing, and tinkering — all while developing essential early skills in a fun, interactive way.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003ePerfect for children who love construction play, this set encourages curiosity, confidence, and creativity. Whether they’re hammering, twisting, measuring, or inventing their own DIY projects, the Wooden Tool Box turns everyday play into a meaningful learning experience.\u003c\/span\u003e\u003c\/p\u003e","brand":"Le Toy Van","offers":[{"title":"Default Title","offer_id":29355694227516,"sku":"TV476C","price":29.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0371\/5389\/files\/TV476-tool-box-contruction-toolkit-saw-bolts-nails-wooden-roleplay-toy-boy-girl-eco-gift_13.jpg?v=1731087670"},{"product_id":"unicorn-finger-puppet","title":"Unicorn Finger Puppet","description":"\u003cp\u003eAn enchanting unicorn finger puppet toy, thoughtfully designed to bring magical storytelling and imaginative play to life. Featuring a soft plush body, a shimmering horn, and a delicate pink mane, creating a captivating and tactile character. \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003ePerfectly sized for little hands, allowing children and adults to easily animate the puppet and share interactive story moments. A wonderful addition to fantasy play, bedtime stories, and creative role-play, inspiring children to explore magical worlds. \u003c\/p\u003e\n\u003cul class=\"tabs-content\"\u003e\u003c\/ul\u003e","brand":"The Puppet Company","offers":[{"title":"Default Title","offer_id":30106834141244,"sku":"PC002217","price":4.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0371\/5389\/products\/the-puppet-company-finger-puppet-unicorn-10021848-0.jpg?v=1579727002"},{"product_id":"kitpas-crayons-block-set-of-8","title":"Kitpas Crayons Block set of 8","description":"\u003cp data-start=\"301\" data-end=\"473\"\u003eA versatile set of block crayons for children designed to support early mark-making and creative exploration across multiple surfaces, from paper to glass and mirrors. These water-soluble crayons glide smoothly and can be transformed into soft watercolour effects with a brush and water, allowing children to move naturally between drawing and painting. \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003eThe chunky block shape is easy to grip, encouraging confident first marks while offering control for broader strokes and colour coverage. Suitable for both individual and shared play, they invite large-scale creativity on windows or boards, supporting expressive and collaborative experiences. Made from non-toxic, eco-friendly materials including rice bran wax, offering a safe and sustainable art material for early years.\u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"Kitpas","offers":[{"title":"Default Title","offer_id":31823875211324,"sku":"","price":12.74,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0371\/5389\/products\/61V9sEID7NL._AC_SL1258.jpg?v=1582145743"},{"product_id":"sticker-poster-dinosaur","title":"Sticker Poster Dinosaur","description":"\u003cp data-start=\"209\" data-end=\"626\"\u003eBring the prehistoric world to life with the \u003cstrong data-start=\"254\" data-end=\"288\"\u003ePoppik Dinosaur Sticker Poster\u003c\/strong\u003e, a fun and educational activity designed for children aged 5 and up. This giant poster features a colourful backdrop where kids can place 35 large, reusable dinosaur stickers by following the numbered guides. As children stick each dinosaur, they effortlessly memorize the names and classifications, making learning both fun and engaging.\u003c\/p\u003e\n\u003cp data-start=\"628\" data-end=\"951\"\u003eThe dinosaurs are grouped and labelled according to the geological periods they lived in—Triassic, Jurassic, and Cretaceous—and include both herbivores and carnivores. This unique classification introduces children to palaeontology concepts while encouraging curiosity and knowledge about these fascinating ancient creatures.\u003c\/p\u003e\n\u003cp data-start=\"953\" data-end=\"1179\"\u003eThis activity supports concentration and calm through focused play, perfect for solo or group sessions. When finished, the vibrant poster can be framed or mounted directly on the wall to brighten any child’s room or classroom.\u003c\/p\u003e\n\u003ch3 data-start=\"1181\" data-end=\"1207\"\u003eEducational Benefits\u003c\/h3\u003e\n\u003cul data-start=\"1208\" data-end=\"1702\"\u003e\n\u003cli data-start=\"1208\" data-end=\"1299\"\u003e\n\u003cp data-start=\"1210\" data-end=\"1299\"\u003e\u003cstrong data-start=\"1210\" data-end=\"1233\"\u003eDinosaur Knowledge:\u003c\/strong\u003e Learn names, types, and time periods of 35 different dinosaurs.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1300\" data-end=\"1405\"\u003e\n\u003cp data-start=\"1302\" data-end=\"1405\"\u003e\u003cstrong data-start=\"1302\" data-end=\"1328\"\u003eClassification Skills:\u003c\/strong\u003e Understand dinosaur groups based on era and diet (herbivore or carnivore).\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1406\" data-end=\"1497\"\u003e\n\u003cp data-start=\"1408\" data-end=\"1497\"\u003e\u003cstrong data-start=\"1408\" data-end=\"1440\"\u003eObservation \u0026amp; Concentration:\u003c\/strong\u003e Enhances focus and patience through sticker placement.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1498\" data-end=\"1604\"\u003e\n\u003cp data-start=\"1500\" data-end=\"1604\"\u003e\u003cstrong data-start=\"1500\" data-end=\"1527\"\u003eFine Motor Development:\u003c\/strong\u003e Improves hand-eye coordination and dexterity through peeling and sticking.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1605\" data-end=\"1702\"\u003e\n\u003cp data-start=\"1607\" data-end=\"1702\"\u003e\u003cstrong data-start=\"1607\" data-end=\"1633\"\u003eCalming \u0026amp; Social Play:\u003c\/strong\u003e Supports calm, mindful play alone or shared with family and friends.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-start=\"1704\" data-end=\"1725\"\u003eProduct Details\u003c\/h3\u003e\n\u003cul data-start=\"1726\" data-end=\"1927\"\u003e\n\u003cli data-start=\"1726\" data-end=\"1789\"\u003e\n\u003cp data-start=\"1728\" data-end=\"1789\"\u003ePoster Size: Large format (dimensions vary by product line)\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1790\" data-end=\"1850\"\u003e\n\u003cp data-start=\"1792\" data-end=\"1850\"\u003eIncludes: 1 giant dinosaur poster + 35 reusable stickers\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1851\" data-end=\"1892\"\u003e\n\u003cp data-start=\"1853\" data-end=\"1892\"\u003eAge Recommendation: 5 years and older\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Poppik","offers":[{"title":"Default Title","offer_id":32554278322236,"sku":"","price":15.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0371\/5389\/products\/81BOv6swB_2BL._AC_SL1500.jpg?v=1603213398"},{"product_id":"copy-of-cherry-red-flexible-flyer","title":"Cherry Red Silicone Activity Bucket","description":"\u003cp data-start=\"272\" data-end=\"645\"\u003eSay hello to \u003cstrong data-start=\"285\" data-end=\"312\"\u003eeco-friendly beach play\u003c\/strong\u003e! The \u003cstrong data-start=\"318\" data-end=\"361\"\u003eBigjigs Toys Cherry Red Silicone Bucket\u003c\/strong\u003e is the ultimate travel companion for little adventurers. Made from flexible, food-grade silicone, this vibrant red bucket can be rolled, squashed, and packed away—springing right back into shape whenever you need it. No more cracked plastic buckets—just durable fun, wherever you go!\u003c\/p\u003e\n\u003cp data-start=\"647\" data-end=\"951\"\u003eThis clever \u003cstrong data-start=\"659\" data-end=\"675\"\u003esilicone toy\u003c\/strong\u003e invites open-ended exploration. Whether your child is building sandcastles, pouring water, collecting nature treasures, helping in the garden, or washing the car, the possibilities are endless. It's an ideal tool for encouraging creativity and hands-on learning through play.\u003c\/p\u003e\n\u003cp data-start=\"953\" data-end=\"1095\"\u003eCrafted from \u003cstrong data-start=\"966\" data-end=\"1000\"\u003enon-toxic, food-grade silicone\u003c\/strong\u003e derived from quartz sand, this sustainable toy is safe, easy to clean, and kind to the planet.\u003c\/p\u003e","brand":"Bigjigs","offers":[{"title":"Default Title","offer_id":39413245706300,"sku":"33104","price":8.99,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0371\/5389\/products\/33104.jpg?v=1625445584"},{"product_id":"first-sticker-book-london","title":"First Sticker Book London","description":"\u003cp data-start=\"46\" data-end=\"500\"\u003eExplore the sights, sounds and famous landmarks of London with this engaging sticker activity book! Children can watch the Changing of the Guard at Buckingham Palace, sail along the River Thames, and visit Trafalgar Square as they bring each bustling scene to life. With over 250 stickers featuring iconic imagery — from Beefeaters and red buses to tourists and city animals — little learners will love building their own lively London.\u003c\/p\u003e","brand":"Bookspeed","offers":[{"title":"Default Title","offer_id":40224943472700,"sku":"B034338","price":5.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0371\/5389\/products\/9781474933438_cover_image.jpg?v=1656934629"},{"product_id":"first-sticker-book-planet-earth","title":"First Sticker Book Planet Earth","description":"\u003cdiv class=\"product-info__authors\"\u003e\n\u003cp class=\"product-info__genattr\"\u003eThe \u003cem\u003eFirst Sticker Book: Planet Earth\u003c\/em\u003e invites young explorers to discover the incredible habitats that make our world so special. Children journey through shimmering deserts, icy Arctic landscapes and vibrant tropical rainforests, learning about the unique plants and animals that call each place home. With over 150 stickers to place, little learners can bring each scene to life while developing early knowledge of geography, nature and the environment.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Bookspeed","offers":[{"title":"Default Title","offer_id":40356031037500,"sku":"B061103","price":5.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0371\/5389\/products\/9781474998987_cover_image_1642551035.jpg?v=1662035955"},{"product_id":"magnetic-fun-games-rainbow-fairy","title":"Magnetic Fun \u0026 Games Rainbow Fairy","description":"\u003cp data-start=\"169\" data-end=\"591\"\u003eStep into a world of magic and imagination with the \u003cem data-start=\"221\" data-end=\"257\"\u003eRainbow Fairy Magnetic Fun \u0026amp; Games\u003c\/em\u003e set by Floss \u0026amp; Rock! Perfect for travel and play on the go, this enchanting tin compendium includes four delightful games designed to entertain little ones wherever they are. With colourful rainbow fairies, sparkling treasures, and clouds of fun, it’s ideal for keeping children happily engaged at home, on journeys, or on holiday.\u003c\/p\u003e\n\u003cp data-start=\"593\" data-end=\"815\"\u003eThe beautifully illustrated tin contains everything needed for endless fun — from classic favourites like \u003cem data-start=\"699\" data-end=\"720\"\u003eLightning \u0026amp; Ladders\u003c\/em\u003e and \u003cem data-start=\"725\" data-end=\"738\"\u003eTic Tac Toe\u003c\/em\u003e to creative play scenes and word puzzles — all with a magical fairy twist!\u003c\/p\u003e","brand":"Floss \u0026 Rock","offers":[{"title":"Default Title","offer_id":44162052489504,"sku":"51P6192","price":15.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0371\/5389\/files\/51P6192_2048x_79139848-bc1f-47cd-a622-e63fa6effec3.png?v=1762945430"},{"product_id":"magic-colour-changing-water-cards-dinosaur","title":"Magic Colour Changing Water Pen Pad - Dinosaur","description":"\u003cp\u003eNo more worries about felt tip marks on the walls – these fantastic Colour Changing Water Cards provide mess-free creative fun for little ones. The kit includes 10 reusable cards and a refillable water pen. Simply add water, colour in, and watch hidden words, numbers, and scenes magically appear. Perfectly sized for handbags or backpacks, this compact set is ideal for keeping children entertained at home, on journeys, or while out and about. Parents love that it combines fun, learning, and portability in one clever activity set.\u003c\/p\u003e","brand":"Floss \u0026 Rock","offers":[{"title":"Default Title","offer_id":44478641635616,"sku":"41P3647","price":15.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0371\/5389\/files\/41P3647.jpg?v=1755617634"},{"product_id":"big-dinosaur-sticker-book","title":"Big Dinosaur Sticker Book","description":"\u003cp\u003eRoar into a world of prehistoric fun with the\u003cspan\u003e \u003c\/span\u003e\u003cem\u003eBig Dinosaur Sticker Book\u003c\/em\u003e\u003cspan\u003e \u003c\/span\u003e— the ultimate activity book for young dino fans! Packed with over\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003e200 colourful stickers\u003c\/strong\u003e, this engaging book invites children to bring exciting dinosaur scenes to life, from stomping T. rex to soaring Pterosaurs and gentle Brachiosaurus.\u003c\/p\u003e\n\u003cp\u003ePerfect for toddlers and early learners, this sticker book supports\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003efine motor development\u003c\/strong\u003e,\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003ecreativity\u003c\/strong\u003e, and\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003ehand-eye coordination\u003c\/strong\u003e. Children can place stickers to complete scenes, decorate landscapes, and explore the world of dinosaurs through imaginative play.\u003c\/p\u003e\n\u003cp\u003eWhether at home, on the go, or during quiet time, this activity book offers hours of screen-free entertainment while encouraging early learning through play.\u003cstrong\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eA must-have for little palaeontologists, the\u003cspan\u003e \u003c\/span\u003e\u003cem\u003eBig Dinosaur Sticker Book\u003c\/em\u003e\u003cspan\u003e \u003c\/span\u003eis a fun and educational way to explore the age of dinosaurs — one sticker at a time!\u003c\/p\u003e","brand":"Bookspeed","offers":[{"title":"Default Title","offer_id":44718527447328,"sku":"B006920","price":6.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0371\/5389\/products\/Images_76.jpg?v=1678794272"},{"product_id":"chick-finger-puppet","title":"Chick - Finger Puppet","description":"\u003cp\u003eA delightful chick finger puppet toy, designed to bring farmyard storytelling and seasonal play to life. Featuring soft, fluffy yellow fabric, a tiny beak, and playful dangling legs, creating an engaging and tactile character. \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003ePerfectly sized for little hands, allowing both children and adults to enjoy interactive storytelling and shared play moments. \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003eIdeal for Easter themes, nursery rhymes, and farmyard adventures, encouraging open-ended imaginative play. \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003eA versatile puppet that works beautifully on its own or combined with others for richer storytelling experiences.\u003c\/p\u003e\n\u003cul class=\"tabs-content\"\u003e\u003c\/ul\u003e","brand":"The Puppet Company","offers":[{"title":"Default Title","offer_id":44757090730272,"sku":"PC002124","price":4.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0371\/5389\/products\/Finger-Puppets-Chick-Yellow-_3_-800x800.jpg?v=1679391266"},{"product_id":"wipe-clean-unicorn-activities","title":"Wipe-Clean Unicorn Activities","description":"\u003cp\u003eStep into a magical world of unicorns with this delightful \u003cem data-start=\"118\" data-end=\"149\"\u003eWipe-Clean Unicorn Activities\u003c\/em\u003e book! 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