Boys Clothing
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Sharks Slipfree Shoes
Slipfree ShoesOriginal price £15.95 - Original price £15.95Original price£15.95£15.95 - £15.95Current price £15.95Slipfree firm grip soles prevent slips on wet and dry floors and the high tech fabric helps prevent feet on hot sands and rough surfaces The breath...
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Jack Rash Vest
Slipfree ShoesOriginal price £19.95 - Original price £19.95Original price£19.95£19.95 - £19.95Current price £19.95This stylish blue shark print creates the perfect beach ready look! Offering 50 UPF+ protection so you can rest assured your little one is safely p...
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Jack Swim Shorts
Slipfree ShoesOriginal price £19.95 - Original price £19.95Original price£19.95£19.95 - £19.95Current price £19.95Bursting with bright shades of blue these all over shark print shorts will make your little one feel like the king of the ocean! With an elasticat...
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Dino Rash Vest
Slipfree ShoesOriginal price £19.95 - Original price £19.95Original price£19.95£19.95 - £19.95Current price £19.95Roam around the deep blue sea with prehistoric friends! The colourful dinosaurs pop against the deep jade green sleeves to create a fun and eye-cat...
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Dino Shorts
Slipfree ShoesOriginal price £19.95 - Original price £19.95Original price£19.95£19.95 - £19.95Current price £19.95Explore the beach and the deep blue with prehistoric friends in these striking Dino print shorts! With an elasticated waist and drawstring your lit...
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Hugo Rockets and Space Print Pyjamas
Powell CraftOriginal price £31.00 - Original price £31.00Original price£31.00£31.00 - £31.00Current price £31.00Product Details About Powell Craft Washing Insructions Long sleeved traditional style pyjamas Fastens with 3 blue fabric covered buttons and de...
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DINO Slipfree Shoes
Slipfree ShoesOriginal price £15.95 - Original price £15.95Original price£15.95£15.95 - £15.95Current price £15.95Slipfree firm grip soles prevent slips on wet and dry floors and the high tech fabric helps prevent feet on hot sands and rough surfaces The breath...
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Tractors Merino Tank Top
Jump JuniorOriginal price £40.00Original price £40.00 - Original price £40.00Original price £40.00£20.00 - £40.00£20.00 - £40.00Current price £20.00Product Details About Jump Junior Washing Instructions Size Chart Single motif tractor with signature striped back. Contrast back neck band in ...
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Olympos Sun Hat
Slipfree ShoesOriginal price £14.95 - Original price £14.95Original price£14.95£14.95 - £14.95Current price £14.95Sun Safe UPF50+ protection for hours of outdoor fun! Designed with a flap down the back to protect your child's neck from the suns rays Lightwe...
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Olympos Shorts
Slipfree ShoesOriginal price £19.95 - Original price £19.95Original price£19.95£19.95 - £19.95Current price £19.95With an elasticated waist and drawstring your little one will be able to adjust them for a super comfortable fit! They also have a handy back pocke...
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Olympos Rash Vest
Slipfree ShoesOriginal price £19.95 - Original price £19.95Original price£19.95£19.95 - £19.95Current price £19.95They will look great paired with the matching Olympos Swim Shorts and Olympos Slipfrees! Sun safe UPF 50+ Protection Exclusive Slipfree Print Mat...
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Peter Rabbit Autumn Leaf Top
Blade & RoseOriginal price £14.00 - Original price £14.00Original price£14.00£14.00 - £14.00Current price £14.00Adorable children's top from our brand new Peter Rabbit Autumn Leaf collection. Features: Made from brushed cotton to make them extra soft on your...
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Peter Rabbit Autumn Leaf Leggings
Blade & RoseOriginal price £12.00 - Original price £12.00Original price£12.00£12.00 - £12.00Current price £12.00Vibrant children's leggings from our Peter Rabbit Autumn Leaf collection. Introducing the adorable and vibrant Peter Rabbit Autumn Leaf leggings fo...
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Peter Rabbit Autumn Leaf Socks
Blade & RoseOriginal price £3.50 - Original price £3.50Original price£3.50£3.50 - £3.50Current price £3.50Vibrant children's socks from our brand new Peter Rabbit Autumn Leaf collection. Introducing the delightful and whimsical Peter Rabbit Autumn Leaf ...
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Kalahari Slipfree Shoes
Slipfree ShoesOriginal price £15.95 - Original price £15.95Original price£15.95£15.95 - £15.95Current price £15.95Introducing Kalahari Slipfree® non-slip swim shoes adorned with the majestic wildlife of the African savannah against a soft green background. Thes...
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Kalahari Swim Shorts
Slipfree ShoesOriginal price £21.95 - Original price £21.95Original price£21.95£21.95 - £21.95Current price £21.95Kalahari Slipfree® UPF 50+ swim shorts is adorned with the majestic wildlife of the African savannah against a soft green background. Evoking the a...
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Dino Petrol Shorts
Slipfree ShoesOriginal price £21.95 - Original price £21.95Original price£21.95£21.95 - £21.95Current price £21.95Reminiscent of calm ocean waters, our stylish Slipfree® Dino Petrol UPF 50+ swim shorts come in a soft and soothing blue, feature charming white di...
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Dino Petrol Sun Hat
Slipfree ShoesOriginal price £15.95 - Original price £15.95Original price£15.95£15.95 - £15.95Current price £15.95The Dino Petrol Slipfree® UPF 50+ Sun & Swim Hat in a soothing blue features charming white dinosaurs, blending Scandinavian minimalism with pl...
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Grevy Slipfree Shoes
Slipfree ShoesOriginal price £15.95 - Original price £15.95Original price£15.95£15.95 - £15.95Current price £15.95Non-slip soles help prevent slips on wet & dry surfaces. High tech soles protect feet on hot sand & floors and provide protection from in...
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Grevy Swim Shorts
Slipfree ShoesOriginal price £19.95 - Original price £19.95Original price£19.95£19.95 - £19.95Current price £19.95Bursting with bright shades of blue these all over shark print shorts will make your little one feel like the king of the ocean! Sun Safe UPF50+ ...
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Mixer Slipfree Shoes
Slipfree ShoesOriginal price £15.95 - Original price £15.95Original price£15.95£15.95 - £15.95Current price £15.95The industrious and stylish grey Mixer Slipfree® is a non-slip swim shoe constructed with vibrant yellow diggers and mixers—a must-have accessory f...
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Gator Slipfree Shoes
Slipfree ShoesOriginal price £15.95 - Original price £15.95Original price£15.95£15.95 - £15.95Current price £15.95Snap up this playful gator print! These gorgeous green alligators sitting in their navy waters will add some fun to your poolside attire. Non-sli...
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T-Rex Reversible Bucket Hat
RockahulaOriginal price £15.00 - Original price £15.00Original price£15.00£15.00 - £15.00Current price £15.00Stand out this summer in this reversible T-Rex Bucket Hat. With our dinosaur print on one side, and green summer stripes on the other, this bucket ...
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Applique Louis Lion Chocolate Stripe Babygro
AlbettaOriginal price £27.00 - Original price £27.00Original price£27.00£27.00 - £27.00Current price £27.00The iconic Albetta Louis Lion has returned! Reworking Albetta's iconic lion motif, this babygro is made from the softest chocolate striped BCI cott...
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Moon & Star Baby Vest
AlbettaOriginal price £24.00 - Original price £24.00Original price£24.00£24.00 - £24.00Current price £24.00The Albetta Moon & Star Babyvest is a new addition to their Lullaby Collection! Made from a deluxe soft cloud grey marl cotton, the babygro dis...
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Honey Bee Leggings
Blade & RoseOriginal price £10.00 - Original price £10.00Original price£10.00£10.00 - £10.00Current price £10.00The adorable Honey Bee children's leggings - the perfect addition to any little one's wardrobe! Made from a high-quality blend of materials, these ...
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Honey Bee Top
Blade & RoseOriginal price £14.00 - Original price £14.00Original price£14.00£14.00 - £14.00Current price £14.00This off-white top features an adorable Bee print on the front, adding a touch of whimsy and fun to this cute piece of clothing. Made from a high-q...
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Honey Bee Socks
Blade & RoseOriginal price £3.50 - Original price £3.50Original price£3.50£3.50 - £3.50Current price £3.50Introducing the delightful Honey Bee children's socks - the perfect addition to any young nature lovers wardrobe! These socks come in a lovely oran...
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It's Just A Fairytale Leggings
Blade & RoseOriginal price £10.00 - Original price £10.00Original price£10.00£10.00 - £10.00Current price £10.00Introducing the adorable It's Just A Fairytale children's leggings - the perfect addition to any little one's wardrobe! Made from a high-quality bl...
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It's Just A Fairytale Top
Blade & RoseOriginal price £14.00 - Original price £14.00Original price£14.00£14.00 - £14.00Current price £14.00This bright pink top features an adorable Unicorn print on the front, with a fairy flying by it's side, adding a touch of whimsy and fun to this ad...
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Applique Percival Puffin Babygro
AlbettaOriginal price £27.00 - Original price £27.00Original price£27.00£27.00 - £27.00Current price £27.00Introducing the Albetta Applique Percival Puffin Babygro—a charming addition to your baby’s wardrobe! Crafted from super-soft blue marl stripe BCI ...
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3 Mini Holiday Crochet Babygro
AlbettaOriginal price £27.00 - Original price £27.00Original price£27.00£27.00 - £27.00Current price £27.00Introducing the Albetta 3 Mini Holiday Crochet Babygro, a delightful new addition to our Winter Wonderland collection! This charming babygro is cra...
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Into the Woods Mini Crochet Babygro
AlbettaOriginal price £27.00 - Original price £27.00Original price£27.00£27.00 - £27.00Current price £27.00Introducing the Albetta Into the Woods Mini Crochet Babygro, a delightful new addition to our Autumn Winter collection. This charming babygro is cr...
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Applique Sebby Seal Babygro
AlbettaOriginal price £27.00 - Original price £27.00Original price£27.00£27.00 - £27.00Current price £27.00Introducing the Albetta Into the Woods Mini Crochet Babygro, a delightful new addition to our Autumn Winter collection. This charming babygro is cr...
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Crochet Baby Dino Babygro
AlbettaOriginal price £27.00 - Original price £27.00Original price£27.00£27.00 - £27.00Current price £27.00Get ready for bedtime snuggles with the Albetta Crochet Baby Dino Babygro, crafted from the softest organic cotton. Featuring charming grey and whi...
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Monty Solider Pyjamas
Powell CraftOriginal price £31.00Original price £31.00 - Original price £31.00Original price £31.00Current price £15.00£15.00 - £15.00Current price £15.00Introduce your little one to the world of cozy comfort with our Monty Soldier Pyjamas! Perfect for bedtime adventures, these pyjamas feature a de...
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London Bus Hat
Merry BerriesOriginal price £18.00Original price £18.00 - Original price £18.00Original price £18.00Current price £14.40£14.40 - £14.40Current price £14.40Product Details About Merry Berry Washing Instructions Merry Berries cotton knit baby hat in ivory, woven with traditional red London buses. ...
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Fairisle Jumper
Little Lord and LadyOriginal price £37.00Original price £37.00 - Original price £37.00Original price £37.00Current price £22.20£22.20 - £22.20Current price £22.20Product Details About Little Lord and Lady A striking traditional fairisle knitted jumper in cashmere blended cotton. Thick and ready for the co...
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Tobacco Shorts
Little Lord and LadyOriginal price £26.00Original price £26.00 - Original price £26.00Original price £26.00Current price £15.60£15.60 - £15.60Current price £15.60Product Details About Little Lord and Lady A striking traditional fairisle knitted tank in cashmere blended cotton. Thick and ready for the cold...
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Crochet Layla Lamb Booties
AlbettaOriginal price £17.50Original price £17.50 - Original price £17.50Original price £17.50Current price £10.00£10.00 - £10.00Current price £10.00Beautifully hand-crocheted in soft cotton, these adorable Albetta lamb booties are perfect for your little ones. Matching our babygro, they come in...
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Flippers and Fins Summer Hat
KiteOriginal price £15.00Original price £15.00 - Original price £15.00Original price £15.00£7.50 - £12.00£7.50 - £12.00Current price £7.50This fabulous, kepi style protective beach hat with neck coverage is a must-have accessory for those long days on the beach. With UPF 50+ protectio...
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Rainbow Top
KiteOriginal price £22.00Original price £22.00 - Original price £24.00Original price £22.00Current price £6.60£6.60 - £7.20Current price £6.60This uplifting rainbow bouclé design looks fantastic and feels great too. On our classic navy and cream yarn dyed stripe it is wonderfully soft to ...
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Octopus beach hat
KiteOriginal price £0.00 - Original price £0.00Original price £0.00£15.00 - £16.00£15.00 - £16.00Current price £15.00This fabulous kepi / legionnaire style protective beach hat with neck coverage is a must-have accessory for those long days on the beach or out in...
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Ticking Shorts
KiteOriginal price £23.00 - Original price £25.00Original price £23.00 - Original price £25.00Original price £23.00£9.20 - £25.00£9.20 - £25.00Current price £9.20You can't get more classic Kite than this! Our lovely red and cream yarn dyed stripe ticking shorts are so versatile and can be worn with lots of o...
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Sausage Dog T-Shirt
KiteOriginal price £16.00 - Original price £18.00Original price £16.00 - Original price £18.00Original price £16.00£6.40 - £18.00£6.40 - £18.00Current price £6.40Hello Flora! Inspired by our founder's very own sausage dog, this marina blue stripy t-shirt is a must-have for all puppy fans. Featuring an adorab...
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Rainbow Socks Blue
KiteOriginal price £10.00Original price £10.00 - Original price £10.00Original price £10.00Current price £3.00£3.00 - £3.00Current price £3.00This little two pack sock set features navy blue designs with rainbow stripe and rainbow intarsias. With turn- down tops, they finish off any outfi...
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Dragon Cosy Socks
KiteOriginal price £12.00 - Original price £13.00Original price £12.00 - Original price £13.00Original price £12.00£3.60 - £3.90£3.60 - £3.90Current price £3.60New! A lovely little two pack of knee-high socks made in a chunky terry knit for extra cosiness. These handy winter warmers feature our dragon and ...
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Tree frog sunsuit
KiteOriginal price £0.00Original price £0.00 - Original price £25.00Original price £0.00£7.50 - £27.00£7.50 - £27.00Current price £7.50Did you know that there are over 5,000 species of frogs and they come in many colours, not just green! Kite tree frog sunsuit is perfect for splash...
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