Plum are the active play specialists providing the fuel for active imaginations to flourish and grow. Teaching balance and co-ordination in physical play and giving presence to a pretend but fun-filled fantasy world, activity toys provide the playground for a cherished childhood.
Adventuring, exploring, developing new experiences and engaging with the world around them… the benefits of active play are profound as children begin to develop their physical skills, self-confidence and make sense of the world around them. Plum activity toys nurture curiosity and creativity in a safe and fun environment, allowing children the freedom of play and parents peace of mind.
