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This adorable giraffe soft toy is hand-knitted from organic cotton and filled with Oeko-Tex certified polyester stuffing, ensuring it's both soft a...

Introducing the Organic Cotton Lion Toddler Soft Toy in Black/Blue/Red – a fun and cuddly companion for your little ones! Features: Design: This ...

Introducing the Organic Cotton Panda Toddler Soft Toy in Stripy Shorts – the perfect cuddly companion for your little one! Features: Size: This a...

This adorable Organic Cotton Penguin Toddler Soft Toy is ready to melt hearts with its charming pink beanie hat! Thoughtfully crafted from 100% org...

Hape Owl Bed Oscar Owl Oscar is play bow and cuddly cave in one. The soft and thick padded blanket is made of cotton polyester mixture and is deco...

Introduce your little one to the charming world of Paddington Bear with this delightful ring rattle. Designed especially for babies, it features Pa...

Beep! Beep! The recycling truck has arrived. Peep under flaps and through holes to find out how it works, as it zooms around town collecting recycl...

Introduce your little one to the delightful Penguin Musical Wobbler! This charming toy combines soothing tinkling sounds with an entertaining waddl...

Introducing a contemporary twist on the beloved Beatrix Potter characters—Watch Me Jiggle! Peter Rabbit is a fun, interactive baby soft toy designe...

Peter Rabbit and his sisters have had a fun day playing outside. Now it's time to go to sleep. But as everyone gets ready to say goodnight, Peter r...

Meet Phil Squirrel, the cuddliest little friend who's always on the lookout for some nuts to nibble and a cuddle! At 20 cm tall, Phil is the perfec...

The Pick-Up Pals were designed for hands-on fun that supports your child's development by helping little hands strengthen fine and gross motor skil...

These hand-knitted organic cotton hand puppets are perfect for storytelling and engaging small children with fun and imaginative play. Crafted with...

Step into a whimsical world of fun and creativity with the Rabbit Family Set. This multicoloured family of 5 adorable rabbit characters is perfect ...

This adorable Rabbit Rattle Ball is the perfect playtime companion for your little one! Designed to fit snugly in small hands, this 2.34-inch soft ...

Our Albetta Recycled Fur Giraffe Toy makes a wonderful new gift for your little ones! Crafted from super soft mustard yellow eco-friendly faux fur ...

Introducing this delightful new gym from Taf Toys. Including 20 playful activities and made from the finest materials and extra-soft fabric this is...

A double sided black & white soft, crinkly baby book & Libby the cub crinkle toy by Taf Toys for early stages with lovely black & white...

The Petit Boum Sensory Donuts are the perfect combination of tactile exploration and sensory delight. Designed with a smooth beechwood ring, these ...

Sharky McShark and her best friend Teensy Wee Crab do everything together at the bottom of the deep blue see. They really are the perfect twosome. ...

Make bath time even more exciting with these adorable Silicone Bath Animals! Featuring cute and colourful characters, these playful creatures are d...

Introduce your baby to a world of sensory fun with the Silicone Rattle - Koala! This adorable, soft-to-the-touch rattle is designed to stimulate yo...

Nightlight and musical soother all in one Features 5 popular lullabies LED light to create a soft and gentle glow Sleep timer automatically switch...

A special 25th anniversary edition of a multiple award-winning story, So Much is a celebration of family life. Helen Oxenbury's characteristically ...

Get ready for sleep time with this gorgeous cloth book for babies. With gorgeous colours, tactile pages and a mirror, this soft cloth book features...

Follow Tiger as he tip toes through the day, taking care around the spring flower, and listening out for the monkey and bird. With gorgeous vibrant...

Sometimes families stay the same, and sometimes they can grow. Sometimes families can be fast, and sometimes they are slow. Say hello to these anim...

From the hooting owl to the chirping cricket, the meowing cat to the barking dog, each of the busy animals are hushed, one by one, so that Baby Bea...

The animals are hungry! Cow wants some tasty hay. Sheep would like some delicious clover. Pig would like a crunchy apple. Luckily, Farmer is on his...

oin the colourful clownfish on an underwater adventure with the Petit Boum Sound Sensory Bottle. Dive into the depths of the sea, where bubbles, hi...

Introducing the Albetta Stevie Forest Friend Squirrel Toy, a hand-made delight crafted from high-quality super-soft recycled fur and terracotta cor...

Soothe your baby to sleep with the Taf Toys Sweet Dreams Mini Moon Mobile! With up to 30 minutes of beautiful non-repeating classical melodies perf...

An innovative travel toy suitable for rear facing babies in the car! This combination of activity pad with baby safe mirror will not only keep babi...

Ten on a Twig is a charming and playful counting book that introduces young children to numbers in a fun and interactive way. As ten birds sit on a...

Meet Thaisen T-Rex, the cuddliest (and fiercest) dinosaur around! Standing at 35 cm tall, Thaisen is made of cuddly soft, petrol-coloured plush tha...

Introduce your little ones to some of the most beloved children's stories with this enchanting collection of board books by Julia Donaldson and Axe...

A feel-good rhyming story about facing up to change, perfect for fans of The Gruffalo and Giraffes Can't Dance. Sometimes change comes along whethe...

One winter's night, a snowman comes to life, and a heartwarming, unforgettable adventure begins. Raymond Briggs' timeless classic, The Snowman, bea...

Introducing the Les Ptipotos Plush Turtle Mum and Baby Toy, the latest addition to your cuddly toy collection! This adorable and soft turtle duo is...

A mini board book format, complete with cut- outs of this immensely popular, classic picture book for 2 year olds upwards. Details: Author: Carle,...

Little ones will adore following The Very Hungry Caterpillar as he munches his way through a rainbow of delicious foods, from a juicy apple to a st...

Explore the farm with The Very Hungry Caterpillar in this interactive lift-the-flap board book! Filled with vibrant farmyard scenes, this charming ...

These delightful Toddler Finger Puppets are perfect for sparking storytelling and engaging young children in creative playtime! Larger than standar...

Flexible and colour triangle clutching toy with detachable two tone ball rattle. Great as an aid for the development of fine motor skills. Made wi...

These 9 Triangle Blocks are the ultimate building and learning tools for little ones. Crafted from toxic-free silicone, Triblox provides a safe and...

Ahoy, Captain! Set sail on an exciting water adventure with the Green Toys Tugboat, the perfect toy for little sailors who love the water. Whether ...

Introduce your baby to the world of sensory play with the Tummy Time Spinning Baby Book. Designed to engage and stimulate your baby through three...

Take your Turbo Turtle for a fun spin around the living room or use its shell as a ride for other toys! With bright, patterned wheels and a soft, s...