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My First Tummy-Time Cards are designed to make tummy time both fun and educational for infants. This set features high-contrast images and engaging...

Lita Lamb: The Perfect Cuddly Companion for Your Little One Meet Lita Lamb, a 20 cm tall plush toy designed for comfort and fun. With a luxuriously...

The Bernie Husky by Steiff is an adorable plush toy designed to bring joy to children of all ages. Measuring 17 cm, Bernie features a charming grey...

Bring home the charm of Disney with this adorable Bambi plush. With his big, expressive eyes, soft ears, and signature white baby spots, this 22 cm...

Meet Gola, the adorable dangling horse from Steiff, designed to bring joy to every little horse lover. With her soft beige and white plush, fuzzy m...

Doudou Dog Brick is a soft and comforting plush toy designed for babies from 0 months and up. This adorable brick-red dog is paired with a cosy squ...

The Miaou Cat Plush Toy - Mum & Baby set brings endless cuddles and playful storytelling opportunities to your little one's world. With a super...

This adorable Organic Cotton Penguin Toddler Soft Toy is ready to melt hearts with its charming pink beanie hat! Thoughtfully crafted from 100% org...

This charming Doudou Rabbit is the ultimate soft companion for your little one, designed to comfort and soothe with its delicate and eco-friendly m...

Meet Unica Unicorn, a magical companion that will captivate your child's imagination. This delightful 20 cm tall unicorn features bean bags in its ...

Meet Chamallow, a delightful little fluff ball bursting with love and cuddles! This charming cat soft toy is designed to be your baby’s perfect com...

Meet this cheerful ochre rabbit, with delightfully long ears that can hang anywhere, ensuring you never lose it! Whether doing headstands, swinging...

Introducing the Les Ptipotos Plush Turtle Mum and Baby Toy, the latest addition to your cuddly toy collection! This adorable and soft turtle duo is...

Enhance your little one’s playtime with the Beaded Raindrop, a whimsical and engaging musical toy designed to captivate children of all ages. This ...

Step into a whimsical world of fun and creativity with the Rabbit Family Set. This multicoloured family of 5 adorable rabbit characters is perfect ...

The Petit Boum Sensory Donuts are the perfect combination of tactile exploration and sensory delight. Designed with a smooth beechwood ring, these ...

Enter a world of vibrant colours and enchanting dreams with the Move Magic Rainbow sensory bottle. With its unique magnifying effect, this bottle i...

Dive into a world of calm and wonder with the "Move Bottle Ducks" sensory bottle. Watch as Mommy Duck takes a swim with her beach ball, while her a...

Step into adventure with the Gruffalo Children's Socks, a playful and practical addition to your little one’s wardrobe. These socks come in two del...

Let your little explorer roam free in the Gruffalo Outdoor Adventure Leggings—a playful and practical addition to any child's wardrobe. Crafted for...

Brighten up your child’s wardrobe with this cute and colourful top from our brand-new Gruffalo collection. In a cheerful mustard colour, this top f...

Celebrate the beloved Gromit from Wallace and Gromit with this beautifully hand-knitted soft toy. Crafted from soft, organic cotton and fully licen...

Make playtime extra fun with this adorable Duck Hand Puppet made from soft, organic cotton. Lovingly hand-knitted, this puppet features Oeko-Tex ce...

oin the colourful clownfish on an underwater adventure with the Petit Boum Sound Sensory Bottle. Dive into the depths of the sea, where bubbles, hi...

Meet Thaisen T-Rex, the cuddliest (and fiercest) dinosaur around! Standing at 35 cm tall, Thaisen is made of cuddly soft, petrol-coloured plush tha...

Meet Phil Squirrel, the cuddliest little friend who's always on the lookout for some nuts to nibble and a cuddle! At 20 cm tall, Phil is the perfec...

Disney Lady from Lady and the Tramp is a charming and brave companion, ready to win hearts with her cuddly charm! Standing 24 cm tall, Lady is made...

One winter's night, a snowman comes to life, and a heartwarming, unforgettable adventure begins. Raymond Briggs' timeless classic, The Snowman, bea...

Explore the farm with The Very Hungry Caterpillar in this interactive lift-the-flap board book! Filled with vibrant farmyard scenes, this charming ...

Introducing the Albetta Mini Crochet Wings Stardust Babygro, a truly enchanting gift for any little one. Crafted from the softest baby pink cotton ...

Introducing the Albetta Into the Woods Mini Crochet Babygro, a delightful new addition to our Autumn Winter collection. This charming babygro is cr...

Introducing the Albetta Stevie Forest Friend Squirrel Toy, a hand-made delight crafted from high-quality super-soft recycled fur and terracotta cor...

The Albetta Mummy Sammie Seal Fur Toy is a wonderfully soft and eco-friendly companion for little ones! Hand-made from high-quality recycled fur, S...

The Albetta Crochet Aggie Acorn Rattle Toy is lovingly hand-crafted to bring smiles to your little one's face! Made from premium cotton thread, thi...

Introducing the Albetta 3 Mini Holiday Crochet Babygro, a delightful new addition to our Winter Wonderland collection! This charming babygro is cra...

Introducing the Albetta Fur Gingerbread Man Toy—an irresistible gift for your little ones! Crafted from super-soft eco-friendly faux fur fabric, th...

Meet Percival Puffin, the hand-made cuddle buddy made from high-quality super-soft recycled fur. This adorable toy is not only eco-friendly but als...

Introducing the Albetta Applique Percival Puffin Babygro—a charming addition to your baby’s wardrobe! Crafted from super-soft blue marl stripe BCI ...

Introducing the Albetta Baby Unicorn Snuggly Toy—an irresistibly cute companion crafted from super-soft faux fur fabric. This enchanting unicorn fe...

Peter Rabbit and his sisters have had a fun day playing outside. Now it's time to go to sleep. But as everyone gets ready to say goodnight, Peter r...

When Baby and Mama go to market, baby is so adorable that the banana seller gives him six bananas. Baby eats one and puts five in the basket, but M...

Introduce your little one to the colorful world of fruits and vegetables with the Mini Touch: Fruit and Veg book. This engaging touch-and-feel boar...

Celebrate the beauty of our planet and its incredible animals with this heartwarming board book. Behind each flap, your baby will discover a differ...

On the Night You Were Born is a beautifully illustrated picture book that celebrates the wonder and magic of a child's birth. Written by New York T...

Ten on a Twig is a charming and playful counting book that introduces young children to numbers in a fun and interactive way. As ten birds sit on a...

Sometimes families stay the same, and sometimes they can grow. Sometimes families can be fast, and sometimes they are slow. Say hello to these anim...

Maisy is finding out about the bees in her garden and learning why they are so important for our planet. What do bees do all day? Where do they liv...

Today is all about books, and Luna is ready to make the most of it. She’s going to dress up as her favourite book character - a unicorn. She’s goin...