Educational Toys
Play is an important part of your child's development.
Between the ages of 1-5 experts recommend 3 hours minimum of play a day. Play not only builds confidence it also develops essential physical, social, language and communication skills.
Selecting the right toy that supports your child's development is crucial.
That's why the experts at SOUZU have especially selected and tested the best toys on the market to support your child's development, every step of the way in those crucial early years.
Browse the below to find the perfect toy for your little one that will have them entertained for hours!
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My First Red Castle
Le Toy VanOriginal price £48.99 - Original price £48.99Original price£48.99£48.99 - £48.99Current price £48.99Wooden starter castle with red turret tops features include a lifting portcullis and running boards.Finished in grey stonework with crown and th...
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Noah's Shape Sorter
Le Toy VanOriginal price £34.95 - Original price £34.95Original price£34.95£34.95 - £34.95Current price £34.95A brightly painted wooden toy Noah’s ark shape sorter with 7 pairs of cute wooden animals, perfectly sized for small hands. Encourage your child to...
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Forest Animal Tactile Puzzle
HapeOriginal price £16.00 - Original price £16.00Original price£16.00£16.00 - £16.00Current price £16.00Want to cuddle a moose? Remove the pieces of this puzzle to feel the coats of the moose, owl, hedgehog, fox and bear. Age: 2+ years Dimensions: 2...
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Mr. Frog Stacking Rings
HapeOriginal price £13.00 - Original price £13.00Original price£13.00£13.00 - £13.00Current price £13.00Mr. Frog will help children learn about colors, counting and sounds! Stack the different rings onto the wobbly base while listening for different n...
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Egg Carton
HapeOriginal price £10.00 - Original price £10.00Original price£10.00£10.00 - £10.00Current price £10.00It’s breakfast time! How do you want your eggs? This egg carton contains six eggs: three hard-boiled eggs and three fried eggs. Shells come off for...
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Sea Animal Rattle Set
HapeOriginal price £15.00 - Original price £15.00Original price£15.00£15.00 - £15.00Current price £15.00Shake up your playtime with the Hape Stay-Put Rattle Set. Little ones will love shaking these brightly coloured wooden rattles to explore sounds, a...
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My First Phone
Plan ToysOriginal price £12.00 - Original price £12.00Original price£12.00£12.00 - £12.00Current price £12.00Get a free call with Plan Toys phone! A magnifying glass and a colourful dial pad encourage interactive play and help develop dexterity and cogniti...
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My First Safari Animals
Smart Toys and GamesOriginal price £20.00 - Original price £20.00Original price£20.00£20.00 - £20.00Current price £20.00SmartMax My First Safari Animals is designed for kids ages 1 - 5 years, offering an early, safe, and fun introduction to magnetic discovery. Easily...
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My First Farm Animals
Smart Toys and GamesOriginal price £20.00 - Original price £20.00Original price£20.00£20.00 - £20.00Current price £20.00My First Farm Animals is designed for kids ages 1 - 5 years, offering an early, safe, and fun introduction to magnetic discovery. Easily build and ...
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My First Tractor Set
Smart Toys and GamesOriginal price £23.00 - Original price £23.00Original price£23.00£23.00 - £23.00Current price £23.00Winner Toy of the Year 2018 in Belgium! Great fun for the little ones with this tractor and SmartMax trailer. Play fun guaranteed with the farmer ...
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Counting Caterpillar Classic Toy
Melissa & DougOriginal price £11.00 - Original price £11.00Original price£11.00£11.00 - £11.00Current price £11.00Kids love counting with our colorful caterpillar! This cheerful character encourages young learners to work on number and color recognition as they...
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My First Camera
Plan ToysOriginal price £12.00 - Original price £12.00Original price£12.00£12.00 - £12.00Current price £12.00Take the perfect snap, get picture perfect views of your surroundings with the Plan Toys My First Camera. Point, focus, and click the camera to see...
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Crocodile Balancing Game
Classic WorldOriginal price £10.99 - Original price £10.99Original price£10.99£10.99 - £10.99Current price £10.99Use the colourful wooden blocks to correctly balance the friendly crocodile. A great teaching tool to enhance hand-eye coordination, fine motor ski...
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Magnetic Wooden Numbers
Melissa & DougOriginal price £12.99 - Original price £12.99Original price£12.99£12.99 - £12.99Current price £12.99Enough numerals to count from zero through twenty AND five math signs in a convenient wooden case. 37 colorful magnetic pieces can help children le...
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Wooden Letter Alphabet Magnets
Melissa & DougOriginal price £12.99 - Original price £12.99Original price£12.99£12.99 - £12.99Current price £12.99These 52 magnetic uppercase and lowercase letters make a colorful jumble of learning possibilities. The magnets store conveniently in their handy w...
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Vehicles Sound Puzzle
Melissa & DougOriginal price £16.16 - Original price £16.16Original price£16.16£16.16 - £16.16Current price £16.168-piece wooden peg puzzle that plays vehicle sounds when pieces are placed in correct wells Full-color matching picture under each piece Place a p...
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Pets Sound Puzzle
Melissa & DougOriginal price £16.16 - Original price £16.16Original price£16.16£16.16 - £16.16Current price £16.16Place a puzzle piece correctly in the puzzle board to hear realistic sounds Lift to expose light sensor, then replace (cover sensor) to hear sound...
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My First Magnetic Fishing Game
Taf ToysOriginal price £17.99 - Original price £17.99Original price£17.99£17.99 - £17.99Current price £17.99Magnetic Fishing Fun – a delightful reinvention of the traditional rod & line game specially for toddlers. Young children will be able to spen...
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My First Sounds and Senses
Smart Toys and GamesOriginal price £19.99 - Original price £19.99Original price£19.99£19.99 - £19.99Current price £19.99Magnets, sounds & senses! Shake, rattle & build! Amaze your little one with our new My First set. We have developed 4 new SmartMax bars a...
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My First Hide & Seek
Smart Toys and GamesOriginal price £17.99 - Original price £17.99Original price£17.99£17.99 - £17.99Current price £17.99Peek A Boo! Ready or not, here they come! Try stacking the magnetic pieces onto each other or play a game of hide & seek with the funny-faced...
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Anywhere Art Studio
HapeOriginal price £54.99 - Original price £54.99Original price£54.99£54.99 - £54.99Current price £54.99A tabletop easel that will keep your little artist busy. To inspire creativity, all you need is the versatile Anywhere Art Studio. Its space-saving...
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Push and Pull Giraffe
HapeOriginal price £13.99 - Original price £13.99Original price£13.99£13.99 - £13.99Current price £13.99Push, pull, grab the little animal that enhance baby's developmental skills while discovering the animal kingdom. Age 12 months + Dimensions: 14 x ...
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Emergency Vehicle Carrier
Melissa & DougOriginal price £22.99 - Original price £22.99Original price£22.99£22.99 - £22.99Current price £22.99This giant two-level tractor-trailer comes stocked with four wooden emergency vehicles and delivers unlimited play possibilities! Lower the upper d...
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Classic World Block Boat
Classic WorldOriginal price £19.95 - Original price £19.95Original price£19.95£19.95 - £19.95Current price £19.95This beautiful pastel-coloured wooden block boat from Classic World is the perfect small interactive toy for young children They can stack and ...
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Doll Rabbit Acqua
KalooOriginal price £21.00 - Original price £21.00Original price£21.00£21.00 - £21.00Current price £21.00This cheerful little aqua rabbit has such long ears that parents can hang it anywhere to keep it and never lose it.He can do anything with baby: do...
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Kaloo Doll Rabbit Cream
KalooOriginal price £21.00 - Original price £24.00Original price£21.00 - £24.00£21.00 - £24.00Current price £21.00This cheerful little lilac rabbit has such long ears that parents can hang it anywhere to keep it and never lose it.He can do anything with baby: d...
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Cute Ball
KalooOriginal price £8.99 - Original price £8.99Original price£8.99£8.99 - £8.99Current price £8.99The Cute Balls from Kaloo are well-rounded, easy to grab for dynamic and fun games with baby. Each ball has its own identity, with enchanting chara...
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My First Doll Valentine
KalooOriginal price £21.00 - Original price £21.00Original price£21.00£21.00 - £21.00Current price £21.00Explore the classical dancer who is the stuff of little ballet fans' dreams! Dressed in a powder pink wrap-over top embellished with a golden scarf...
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My First Doll Chloe
KalooOriginal price £21.00 - Original price £21.00Original price£21.00£21.00 - £21.00Current price £21.00Featuring a trendy look, Chloé evokes a sense of a modern girl who is at ease with herself. Her matte tone makes her golden hair stand out and her ...
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Lilliputiens Paulette Rattle With Handles
LilliputiensOriginal price £20.50 - Original price £20.50Original price£20.50£20.50 - £20.50Current price £20.50An original rattle that little hands will find easy to grasp. Paulette the chicken conceals an egg in her tummy with a chick that is just about to ...
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My first Doll Amandine
KalooOriginal price £21.00 - Original price £21.00Original price£21.00£21.00 - £21.00Current price £21.00Here is Amandine, a pretty 25 cm doll in pastel tones. Amandine's soft shades are an ode to natural beauty and back to basics. Its ample and sober...
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My First Hand Grip Ball
KalooOriginal price £17.00 - Original price £17.00Original price£17.00£17.00 - £17.00Current price £17.00Designed and produced in collaboration with occupational therapists, this puzzle ball is ideal for developing baby’s fine motor skills. The soft, c...
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Montessori Mirror Shape Puzzle
HapeOriginal price £12.99 - Original price £12.99Original price£12.99£12.99 - £12.99Current price £12.99Includes 3 different coloured and shaped mirrors. Have fun while you learn with this fantastic Montessori puzzle. Featuring three shapes with mirro...
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Jane Foster - ABC
BookspeedOriginal price £6.99 - Original price £6.99Original price£6.99£6.99 - £6.99Current price £6.99Textile artist, Jane Foster, makes toys and prints that appear throughout the world in iconic design publications and stores. Her retro-inspired de...
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Wooden Tumbling Koala - In partnership with WWF®
JanodOriginal price £23.99 - Original price £23.99Original price£23.99£23.99 - £23.99Current price £23.99Tumbling toys are good for hours of fun and laughter! This pretty wooden toy is perfect for babies aged 12 months and over. Before they can start...
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My Submarine Bath Book
JanodOriginal price £11.00 - Original price £11.00Original price£11.00£11.00 - £11.00Current price £11.00This bath book and its submarine foam figurine will develop your child's imagination. He can go on an adventure with his submarine which will ta...
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My Magic Bath Book
JanodOriginal price £11.00 - Original price £11.00Original price£11.00£11.00 - £11.00Current price £11.00Baby makes bubbles in the water and takes advantage of this moment of relaxation to have fun with his/her magic bath book! The first bath toys a...
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Fox Leonard Doll
KalooOriginal price £23.00 - Original price £23.00Original price£23.00£23.00 - £23.00Current price £23.00Discover Leonard the Fox, a little cheeky monkey with bright colors. It is the perfect companion for the softest cuddles. The delicate details and ...
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48-Piece Racetrack Floor Puzzle
Melissa & DougOriginal price £22.99 - Original price £22.99Original price£22.99£22.99 - £22.99Current price £22.99Features: Contents: x1 Melissa & Doug puzzle, x2 wind-up vehicles Assembled Dimensions: Puzzle 91L x 61W cm Assembled Dimensions: Race cars 6.5...
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Pattern Blocks and Boards Classic Toy
Melissa & DougOriginal price £22.00 - Original price £22.00Original price£22.00£22.00 - £22.00Current price £22.00Set of wooden shape blocks and colorful patterns to complete Includes 120 shapes and 5 boards Boards are double-sided for even more play A classic ...
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African Plains Wooden Jigsaw Puzzle - 24 Pieces
Melissa & DougOriginal price £12.00 - Original price £12.00Original price£12.00£12.00 - £12.00Current price £12.00Practice fine motor skills with this beautifully detailed African animals scene 24-piece wooden jigsaw puzzle Pieces fit in sturdy wooden puzzle bo...
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Jumbo Coloring Pad - Animals
Melissa & DougOriginal price £7.00 - Original price £7.00Original price£7.00£7.00 - £7.00Current price £7.00Extra-large art pad featuring coloring pages on premium white bond paper Includes 50 unique animal artworks. Oversized 11" x 14" sheets leave lots ...
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Sticker Collection Book: 500+ Stickers
Melissa & DougOriginal price £7.00 - Original price £7.00Original price£7.00£7.00 - £7.00Current price £7.00One giant sticker book with 500+ stickers! Lots of choices on each cool themed page Encourages storytelling, artistic expression and fine motor ski...
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PAW Patrol Magnetic Jigsaw Puzzle
Melissa & DougOriginal price £12.99 - Original price £12.99Original price£12.99£12.99 - £12.99Current price £12.99Enjoy mess-free puzzle play anywhere, anytime with 2 magnetic jigsaw puzzles, 15 pieces each, featuring friends and scenes from PAW Patrol™ Pieces ...
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Stacking Farm Animals
Le Toy VanOriginal price £16.95 - Original price £16.95Original price£16.95£16.95 - £16.95Current price £16.95Farmyard fun awaits with this wonderful animal stacking toy, the perfect educational gift for young learners. Comprising nine beautifully crafte...
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Numbers Flashcards
Happy Little DoersOriginal price £12.95 - Original price £12.95Original price£12.95£12.95 - £12.95Current price £12.95Children are born ready, able and eager to learn. That’s why these ‘Learn by Doing’ number flashcards have been designed to ensure your little one ...
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Shape Matching Board
BigjigsOriginal price £14.99 - Original price £14.99Original price£14.99£14.99 - £14.99Current price £14.99Whip your toddler’s concentration skills into shape with our eco-friendly Shape Matching Board. It comes with six shapes, including a square, heart...
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Silicone Bath Animals
BigjigsOriginal price £11.99 - Original price £11.99Original price£11.99£11.99 - £11.99Current price £11.99Join owl, rabbit, panda and cat for a splash in the tub! These Silicone Bath Animals are made with small holes in the top for shooting out water. T...
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